Free tool · Fundraising Planning

Fundraising Thermometer Generator

Create a free fundraising progress bar. Customise colors, set your goal, and embed on your website or share on social media.

Campaign title

£
£

Color theme

Embed code

<!-- Fundraising Thermometer — Generated by PledgeNow -->
<div style="max-width:480px;font-family:system-ui,sans-serif;border:2px solid #e5e7eb;border-radius:12px;padding:24px;background:white;">
  <p style="font-size:14px;font-weight:800;color:#111;margin:0 0 4px;">Our Fundraising Goal</p>
  <p style="font-size:12px;color:#9ca3af;margin:0 0 16px;">£4,500 raised of £10,000 goal</p>
  <div style="height:24px;background:#fef2f2;border-radius:12px;overflow:hidden;position:relative;">
    <div style="height:100%;width:45%;background:#dc2626;border-radius:12px;transition:width 0.5s;min-width:24px;"></div>
  </div>
  <div style="display:flex;justify-content:space-between;margin-top:8px;">
    <span style="font-size:20px;font-weight:900;color:#991b1b;">45%</span>
    <span style="font-size:11px;color:#9ca3af;align-self:center;">£5,500 to go</span>
  </div>
  <p style="font-size:10px;color:#d1d5db;margin:12px 0 0;">47 donors · Avg £96</p>
  <p style="font-size:9px;color:#d1d5db;margin:8px 0 0;">Powered by <a href="https://pledgenow.co" style="color:#dc2626;text-decoration:none;">PledgeNow</a></p>
</div>

Live preview

Our Fundraising Goal

£4,500 raised of £10,000 goal

45%£5,500 to go

47 donors · Avg £96

Powered by PledgeNow

45%

funded

£5,500

remaining

Get a live, auto-updating thermometer

PledgeNow campaign pages include real-time progress — free

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Every PledgeNow campaign includes a real-time progress tracker. Pledges and payments update automatically.

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Frequently Asked Questions

What is a fundraising thermometer?

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A fundraising thermometer (or progress bar) is a visual tool that shows how close a campaign is to its goal. It motivates donors by showing momentum — people are more likely to give when they can see a campaign is making progress. It creates social proof and urgency.

Where can I use this thermometer?

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Copy the HTML embed code and paste it into your website, blog, email newsletter, or any platform that supports HTML. You can also screenshot it for social media posts, print it for display at events, or use it in presentations to trustees.

Can I update the progress automatically?

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This generator creates a static embed — you'll need to regenerate the code when your totals change. For a live, automatically-updating thermometer that tracks real pledges and payments, sign up for PledgeNow (free) — every campaign page includes a live progress tracker.

Why does showing progress increase donations?

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Research shows that donors give more when they can see a campaign is making progress. A campaign at 60% of its goal raises more per visitor than one at 10%. This is due to social proof (others have given) and the goal-gradient effect (people push harder as the finish line approaches).

What goal amount should I set?

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Set a realistic but ambitious goal. Research suggests campaigns perform best when the initial progress is 20-30% (momentum effect). Consider starting with a lower public goal that you can exceed — surpassing 100% creates excitement and social media buzz.